Advertising Distribution 'GEO Targeting Advertising' for the Financial Industry
Promote attendance at consultation sessions through targeting based on offline behavior.
In the financial industry, a detailed approach tailored to customers' life events and needs is required. Particularly in attracting attendees to consultation sessions, it is important to deliver information accurately to highly interested groups and connect them to attendance. However, traditional advertising methods have faced challenges in reaching target demographics and measuring effectiveness. Our "GEO Targeting Advertising" utilizes location data obtained from GPS and other sources, enabling targeting based on offline behavior. This allows for a more effective approach to groups that may be interested in consultation sessions. 【Usage Scenarios】 - Approaching residents and workers around specific financial institutions - Delivering information to areas where individuals may have previously attended financial seminars or consultation sessions - Targeting specific demographics in certain areas during specific time frames (e.g., holidays, evenings) 【Benefits of Implementation】 - Efficient reach to groups with high interest in consultation sessions - High-accuracy targeting based on the offline behavior of the target demographic - Improved attendance rates through measurement and enhancement of advertising effectiveness
- Company：ダイオーミウラ
- Price：Other
